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Why Swift for programmatic DM? Because we’re DM experts and having one agency on both core and programmatic mailings
allows for consistent strategy, better results, and an overlap analysis showing the real value of each contact
11.52 iROAS
Fashion + Accessories
17.05 iROAS
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*Belardi Wong H1 2026 Results
STRONGER AUDIENCE MODELS
Custom models score buyers and prospects separately to identify those most likely to convert or reactivate
HIGHER MATCH RATES
An enhanced identity graph matches more browsers to postal addresses and customer files
DEEPER BROWSER INSIGHTS
Expanded browser data reveals
sociodemographics, purchase recency, browsing behavior and other actionable
audience insights
AI MODEL UPDATES
AI-powered models refine targeting using matched orders, real-time site behavior, and performance signals
Customizable widgets let clients monitor key metrics for any time period and analyze performance by
customer status, model segment, creative, promotion, trade area and store
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